BI Group Cross-Sell Manger (Mid-Market Channel)

Job Description

Reporting to Group BI Head of cross-sell & broker channel, we are seeking a commercially driven and globally experienced operator to lead the strategic expansion of our Business Information line into our Trade Credit Insurance MID-MARKET ecosystem—including through our broker channel. Operating at the group level, this role will drive cross-sell revenue growth by identifying synergies, embedding Business Information solutions, and enabling brokers to become powerful advocates of our solutions across 50+ markets.

Revenue Growth and Strategy

• Define and execute the global cross-sell strategy for TCI mid-market customers.
• Own BI revenue targets for cross-sell initiatives across all regions.
• Partner with regional teams to ensure alignment and successful execution.
• Develop messaging frameworks and campaign assets for global initiatives.
• Monitor pipeline health, ensure CRM discipline, and deliver accurate forecasts.

Market Intelligence & Opportunity Mapping

• Analyze market trends and customer segments to identify growth opportunities.
• Represent BI solutions at global events and collaborate with marketing for impactful campaigns.

Enablement & Execution

• Create sales playbooks, messaging frameworks, and campaign assets tailored for both direct and broker channels.
• Track performance metrics, pipeline velocity, and conversion rates to optimize execution.
• Lead pilots and proof-of-value engagements in priority regions and broker territories.
• Work closely with group bi marketing team

Qualifications & Experience

• Proven experience in global B2B commercial leadership, ideally in data, analytics, or financial services.
• Strong expertise in cross-sell strategy and execution and mid-market environment.
• Deep understanding of credit risk data and its applications in trade and finance.
• Exceptional strategic thinking and executive-level communication skills.
• Ability to lead through complexity and drive change across diverse markets.
• Collaborative, team-first mindset with a passion for growth.

Additional Information

• The opportunity to build your career internationally in a large global company, one of the world leaders in its field.
• Opportunity to acquire knowledge in the field of business information services, trade credit insurance and finance.
• An unique professional and human experience, in the expert environment.

Company Description

At Coface, we make trade happen everyday.

Our 5,200 experts representing 80+ nationalities in 58 countries are united by a shared purpose: helping companies navigate through uncertainty by empowering them to make the right decisions and trade smarter in a complex world.

With nearly 80 years of global experience, we offer companies a full range of solutions: Trade Credit Insurance, Business Information, Debt Collection, Single Risk insurance, Surety Bonds, Factoring — all driven by a unique data patrimony, cutting-edge technology, innovation and a deep understanding of the global economy.

Joining Coface means being part of a close-knit international organization, where your ideas matter. We foster a culture of learning, collaboration and inclusion where you are given responsibilities and can see the impact of your actions.

Shape the future of trade with us. Join our Happeners!